Marketing Manager (MoreGolf)

Client MoreCorp
Published 14/02/2017
Contract Type Permanent
Salary Market Related
Location Woodmead, Gauteng, South Africa
Introduction
The MoreCorp Group is a sport, leisure and wellness company underpinned by technology, with our main focus being within the golf and cycling domain.
MoreCorp is the holding company of MoreGolf and MoreCycle.
For more information visit http://morecorp.co.za/
Job Functions Marketing
Industries Sport & Recreation
Specification
Candidates must have a 3-year marketing degree with no less than 5-10 year’s marketing management experience, preferably in the retail industry. Preference will be given to golfers with knowledge of the game and its products.
This is a fantastic opportunity for a marketer, with a proven track record and experience, to make a mark at a senior level, working with a great group of people in a favourable environment.
The candidate will work closely with top management, the heads of the various business units and manage an in-house Marketing Team.
Requirements
The marketing manager will be responsible for:
•Managing the marketing team and in-house design studio and taking full responsibility for the team’s results, performance and actions.
•Mentoring and coaching members of the marketing department.
•Working with each business unit in the company to develop comprehensive marketing strategies, marketing budgets and marketing plans (above and below the line). These cross-marketing strategies and plans must create synergy and value for all divisions within the company.
•Communicating and sharing the above strategies, budgets and plans with the entire company and all divisions within the company.
•Maintaining effective internal communication to ensure that all relevant business units and their various departments are kept informed of marketing objectives and activities.
•Planning and executing of marketing plans/campaigns across all business divisions for promotions, competitions, sale events and new product launches.
oThese campaigns will be fully integrated across print, outdoor, online/digital, TV, radio and more.
oThe management includes media planning, media buying, developing creative with the in-house design studio or external creative agencies and then reporting on the performance of campaigns.
•Overseeing the company and business units’ marketing budgets and reporting periodically to top management with regards to marketing spend.
•Managing the overall brand and corporate identity for all business units and ensuring that marketing messages are consistent.
•Briefing projects into the design studio, tracking the progress of these projects, proofing artwork and ensuring that all projects are completed on time and to budget.
•Dealing with print suppliers for signage and marketing materials.
•Working closely with external creative agencies, including TV/radio production to create world-class marketing material.
•Working closely with media agencies to maximise campaign spend and formulate industry-leading and fully integrated marketing campaigns.
Job Closing Date 30/04/2017
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