South Africa

Sales Representative ( Mpumalanga)

Company The Beverage Company
Reference # SAL66
Published 18/06/2019
Contract Type Permanent
Salary Market Related
Location Standerton, Mpumalanga, South Africa
The Beverage Company is a large manufacturing company in the Carbonated Soft Drinks industry. The Group has a national footprint and focuses on quality products for the alternative beverage market.
Job Functions Sales
Industries Fmcg (Fast Moving Consumer Goods Sector),Food & Beverages
To implement a market driven differentiated service that builds sustainable competitiveness within clearly identified channels, thereby delivering sustainable growth in brand equity, sales volume, market share, competitive advantage and corporate reputation

Key Accountabilities and Outputs
Customer Development
•Manage and build customer relationships with Outlet owners
•Drive weekly customer calls per outlet to build effective partnerships and resolve customer issues
•Ensure all current, correct customer master data captured onto Rapid Trade and is maintained
•Achieve customer sales volume targets
•Ensure each outlet buys directly from LGB consistently on a weekly basis

Execution Guidelines
•Ensure the delivery of product availability, merchandising, promotions, pricing and space in each and every outlet
•Monitor volumes by outlet to ensure 100% availability of key brands and packs through forward planning
•Manage stock rotation to ensure 100% availability
•Drive the effective execution of selective merchandising implementation in the consumption and purchase zones
•Negotiate and execute interior and exterior price communication; capture price priorities; ensure price point compliance and execute on the overall price and promotion campaigns throughout the year

Asset Management
•Manage LGB refrigeration assets by driving governance and compliance
•Manage all LGB assets in the outlets including permanent merchandising and signage
•Ensure LGB products are stocked in fridges as per guidelines
•Conduct asset verification surveys (Fridges, etc.)
•Assist customers with managing stock replenishment to minimise stock outs
•Manage stock rotation and quality

Behavioural Competencies
Commercial Aptitude
•Understands the value chain across sales and marketing and how the roles interact with each other
•Proactively seeks out competitor information and includes this in the overall selling task
•Ability to understand the concept of profitability and the role of pricing, product mix and merchandising in making commercially astute decisions

Customer Focus
•Making customers and their needs a primary focus of one’s actions; developing and sustaining productive customer relationships
•Effectively meeting customer needs; taking responsibility for customer satisfaction and loyalty
•Connecting with and developing a strong rapport with customers; collaborating on plans and decisions and proving criticality to the customer.
•Ability to build authentic relationships across diverse groups of people

•Being accountable for achieving results and taking responsibility for one’s actions
•Takes the role personally and professionally; is a self-starter
•A strong achievement orientation

•Ability to adapt behaviour to changing situations
•Open-minded and adjusts priorities in response to unanticipated events
•Able to identify issues and resolve problems in the moment
•Resilience and endurance in managing extraordinary and flexible working hours
•Willing to work weekends and public holidays as required

Selling Skills
•Identifying needs and opportunities, leveraging unique value proposition, representing capabilities, and closing sales
•Effectively exploring alternatives and positions to reach outcomes that gain support by using appropriate interpersonal styles and communication methods
•Ability to establish rapport, identify the customer need and gain commitment
•Ability to plan, organise and prioritise sales activities

Planning and Organising
•Work with the Managers to developing specific plans to leverage LGB’s value proposition and unique competitive advantage against customer
•Focuses on the detail and executes plans meticulously to exceed customer expectation
•Excellent administration skills
Qualifications and Experience
•A grade 12 qualification is a minimum requirement
•A diploma / degree in Business Management will be advantageous
•At least 2 years’ experience in a sales/marketing/FMCG environment
•Valid, unendorsed, Code 8 drivers licence (if use of own vehicle)
•Basic knowledge of PC, or potential to acquire it
•Ability to work in a flexible working environment (working on week-ends)
Job Closing Date 24/06/2019
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